ELLIJAY, Ga. – An official permit has been submitted to the City of Ellijay, according to Jennifer Grimmer, President and CEO of the Gilmer Chamber, who said today that the Taste of Ellijay is happening this year.
The Chamber has been plagued by cancellations of their major events over the past year since the first cases and the beginnings of the COVID-19 pandemic early last year, 2020. They cancelled the Apple Blossom Festival, Taste of Ellijay, and the Apple Festival in 2020 as well as cancelling the Apple Blossom Festival again this year, 2021. Usually held in early May, the decision had already been made over the festival, the Taste of Ellijay event, typically in late May, has now been confirmed as happening.
Grimmer has only been under the CEO mantle for two months, dealing with getting up to speed in the position while also planning and preparing the early stages of this event, she has dealt with updating the Chamber’s website, branding, signage, and even storm damage from late March on the Chamber’s roof in East Ellijay.
As reports continue of dwindling cases and issues with COVID, the news comes as a positive to many citizens who say they are happy to return to these long held annual events. Grimmer has indicated that the Chamber will be moving forward with plans to return the annual Apple Festival in October this year, as well.
In addition to the news of the Taste of Ellijay event, Grimmer announced a new challenge with the street festival. In honor of the county and its 50th Anniversary of the Apple Festival, the Chamber will be hosting a challenge amongst the restaurants participating for the “most original apple dish.” Grimmer said there was a surprise for the winner, but did not comment on what it is.
The Taste of Ellijay event is scheduled for May 27, 2021. The first return to annual events will also be the first one under the leadership of Grimmer as the new President.
EAST ELLIJAY, Ga. – With new President/CEO Jennifer Grimmer guiding the Gilmer Chamber, an official announce came today regarding three major Chamber events in 2021, including the upcoming Apple Blossom Festival.
Through email and social media, the Chamber has officially announced the cancellation of the 2021 Apple Blossom Festival. The festival was cancelled last year in the early stages of the COVID-19 outbreak. This year also looks to be the cause as a statement from the Chamber said, “Out of an abundance of caution and desire to keep our public safe, the decision has been made to cancel the 2021 Georgia Apple Blossom Festival.”
The cancellation is already drawing comments from the community in droves with many saying they understand or it is the right decision. Others question the reasoning and compared the event with other businesses and their decisions. According to Grimmer, citizens have been asking about the events this year and their status. Grimmer released a statement today in the Chamber’s email saying, “I am happy to confirm that we are on track for the Apple Festival and Taste of Ellijay! While we are disappointed that the Apple Blossom Festival will not happen in 2021, we are very excited for 2022 and already planning some new features that we believe everyone will enjoy.”
The Apple Blossom Festival’s social media is echoing the sentiment with updates on their efforts on the 2022 Georgia Apple Blossom Festival and saying the have “full intent to make next year’s Apple Blossom Festival the best one yet!”
With encouragement and hope settling in for Taste of Ellijay and the Apple Festival this year, citizens can only wait and watch for updates as the county continues navigating county, state, and federal responses to the virus. As the Chamber and events coordinators speak with vendors and make plans, FYN will update the events’ status as details become available.
EAST ELLIJAY, Ga. – An email has gone out today with an official statement from the Georgia Apple Festival Board of Directors cancelling the October event for this year, 2020.
Confirming that they will allow vendor fees to rollover to next year’s event or offer refunds upon request, the Festival will be skipped in light of CDC Guidelines and rising numbers in Coronavirus cases. Though they do say they had considered holding the event under those guidelines, the extra costs and restrictions would be too much.
Read the Board of Directors’ full statement as follows:
It is with a heavy heart that the Georgia Apple Festival board of directors announces that the 49th annual Georgia Apple Festival Arts & Crafts show has been cancelled for October 2020. The difficult decision was made following the guidance of the local healthcare community, after consultation with local officials, and with extensive feedback from vendors, volunteers, and local citizens.
The health and well being of all concerned including our volunteers, vendors, and guests was paramount in the decision process. The board also weighed the additional costs and undertaking of trying to produce the event under the current CDC guidelines. It is our belief that the integrity and spirit of the event would suffer and not be profitable for vendors nor provide the type of experience that our guests have come to expect.
All vendors and other stakeholders will receive direct communication from the festival management in the coming days. We ask your patience and understanding as we proceed. Moving forward the board will explore various opportunities to celebrate the fall apple season and that safely enhance and promote Georgia’s apple capital.
We understand the far-reaching impact that this decision will have on the economic well being of our artists, our local businesses and community at large. The impact will also be felt by the two sponsoring agencies, the Ellijay Lions Club and the Gilmer Chamber. The Georgia Apple Festival is the largest fundraiser for both entities and the loss of revenue will be felt deeply by both in their effort to meet the charitable needs of the community supported by the Ellijay Lions Club and the needs of the Gilmer County business community supported by the Gilmer Chamber.
It is our deepest desire that the current health crisis facing our county, state, nation and world will be behind us and that you will make plans to join us October 2021 as we celebrate the 50th Anniversary Georgia Apple Festival.